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Airline offers creative promotion

September 21, 2010, 07:40 am

There are several airlines pilots have to chose from when looking for a job. People should consider a variety of factors, such as benefits and workplace culture, when determining where to work.

Some employers, such as American Airlines, encourage passengers to relax and have fun. In fact, the airline is holding a "Leder Posin" photo contest which calls for photo submissions of people decked out in lederhosen or any other traditional German attire to celebrate Oktoberfest.

AAdvantage president Maya Leibman says the contest is a fun way to remind customers of their products.

"The Milestones travel guide is a fantastic online resource for customers planning trips to our most popular destinations," says Leibman. "The Leder Posin' photo contest is an entertaining way to remind customers of the value of Milestones when planning their next travel experience - plus it gives our customers a glimpse of how rich an experience Germany can be."

Finalists will receive 25,000 AAdvantage miles, with the grand prize winner being awarded with 250,000 miles.

AAdvantage is one of the self-proclaimed original travel awards programs. The program offers discounters on airfares and hotel stays.

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